Welcome to OneHand Design! We’re an online Designing agency that specializes in Logo design, Business card design, Brochure design, Leaflet design, Signboard Design, Flyer & poster, Banner ads, Social Media Design etc. Our entire mission is to make your business look great. That means giving you custom design that’s affordable, fast, and hassle-free.
A brand is not a logo. A brand is not a colour, and a brand is not a typeface. Mind you, these are components of branding. Essentially a brand is what exist in the consumers mind about a company or entity. Think of it like a cumulative standing of all aspects of the business. Much like you may judge a person by their overall values by their words, actions, appearance, etc. Every bit of communication a company has with the market and clients makes or breaks a company brand. The quality of the product speaks volumes, the customer service, the language, the advertisements, the company colours, the ethical / unethical dealings it has in the market. All of this forms the brand in the customers mind. Brand Management is a long term job, not just a once-off set and forget component of marketing.
Brand design is the process of how this perception of a company is influenced strategically. Juuce makes sure that company brand design is synonymous with the core philosophy. To make sure that the visual brand design and visual communications look right to the right people. Most businesses know their market well, and know their products and services inside out. They know what to say, and whom to say it to but not sure how to say it specifically. We’d liken this to know which party and people you’d like to go tonight but have no idea what to wear to make the right impression. We say “right impression” because making a bad impression is possible worse than none at all.
The wrong sort of brand design for your business can alienate exactly the people you are looking to attract. We’ve all seen examples of terrible marketing and advertising brand design. This is simply the results of spur of the moment ideas put into production without much thought of their relevance and appropriateness to the company brand. Every company is in a different stage with their branding strategy. Startups generally don’t have one, so they have a clean slate. There are businesses that have been around for a long time and have unknowingly created brand direction that needs some attention.